Podcast

STA190 'Transforming Your Healthcare Business Model' with special guest Frank Benedetto


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Welcome to the 190th episode of the Sports Therapy Association podcast: 'Transforming Your Healthcare Business Model' with special guest Frank Benedetto of The Honey Badger Project.

Frank Benedetto holds degrees in psychology and physical therapy, and is on a mission to transform the healthcare sector by integrating creative psychology and advanced technology. The Honey Badger Project is a principle-based learning curriculum applicable to clinicians across specializations. It exists to help you, the clinician, adopt a goal-oriented, client-focused methodology, guiding you as to how it can lead to a successful career in health service.

Frank highlights the importance of therapists stepping outside their comfort zones, emphasizing their value beyond practical skills, utilizing technology, and extending their influence in addressing patient's overall health concerns. From weight management, poor dieting, excessive screen time to constant sitting, therapists can contribute significantly more to their patients' wellbeing.

This episode provides vital information for transforming from a traditional therapy practice to a highly successful digital model. Offering services asynchronously via digital platforms, Frank explains how to foster relationships with your clients beyond the treatment room, guiding and monitoring them on multiple health habits to facilitate holistic wellness.

With a special focus on technology's role in fostering health habits and re-imagining therapeutic practices, this episode offers insights on how you the therapist can secure your practice using technology for service fulfillment. Frank helps demystify the common fear of technology, encouraging adoption and experimentation with existing tools and apps to maintain pace in our rapidly advancing world.

Useful Links

Our sincere thanks to Frank Benedetto of The Honey Badger Project for giving up his time to be a guest on the show!

Connect With The Sports Therapy Association

Want to join the live recordings?

Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.

Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.

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STA189 ‘MoveMojo: Fitness for Individuals With Disabilities' with guest Robert Francis


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In Ep.189 of the Sports Therapy Association Podcast, special guest Robert Francis discusses the intricacies of fitness for individuals with disabilities. Centered on Robert's recently launched project, Move Mojo, the episode brings to light the importance of making fitness accessible for all, overcoming traditional limitations and prejudices.

Shedding light on the lack of regular fitness programs for individuals with special educational needs and disabilities, the conversation takes a deep dive into the challenges and rewards of creating inclusive physical activity programs. Robert shares his insights on adapting exercise prescriptions, emphasizing the importance of communication, coaching experience, and adaptability in the diverse world of sports therapy.

The episode spotlights the significance of soft skills and holistic approaches in this sector, underscoring the power of open-ended communication and empathetic listening. The transformative impact of inclusive physical activity programs is evident, demonstrating the potential for fostering empowerment, physical and mental well-being in individuals with disabilities.

As the discussion unfolds, it provides practical advice, strategies, and perspectives for therapists striving for inclusivity in their practice, raising awareness about diagnostic overshadowing and the importance of seeing their clients as individuals beyond their diagnosis. The conversation also branches into the impactful potential of gamifying exercises and therapy sessions, providing fun, engaging, and developmentally beneficial activities.

Finally, offering insights into disability insurances and challenges in therapeutic work, the episode concludes with an inspiring call to action for improving health and fitness provisions in the field of therapy, spotlighting Robert's work with Move Mojo as a blueprint for inclusive physical activity programs.

Useful Links:

Our sincere thanks to Robert Francis of MoveMojo for giving up his time to be a guest on the show!

Connect With The Sports Therapy Association

Want to join the live recordings?

Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.

Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.

Questions?
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STA188 'How To Set Up A Sports Massage Therapy Business - Part 3: Mobile and Event Work'


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'How To Set Up A Sports Massage Therapy Business - Part 3: Mobile and Event Work'
In the final part of our three episode series ‘'How To Set Up A Massage Therapy Business’, our panel of experienced Sports Massage Therapists & Sports Therapists share advice on setting up a mobile therapy business, and also getting involved in event work.   

Other Episodes In This Series
• Part 1 (Ep.186) 'At Your Home' - recorded Tues Feb 20th
• Part 2 (Ep.187) 'Renting A Room' - recorded Tues Feb 27th 

About This Episode
This episode explores the many facets of mobile work, from its lower start-up costs, direct link between clients and costs, to catering to a wide variety of clients. 

The STA Panel provide practical insights and valuable tips for those interested in mobile therapy, with discussions around procedures for client safety, maintaining clear communications and tailoring treatments to suit unique client needs. 

Valuable tips are shared for mobile and event massage therapy, including establishing boundaries, clear communication, insider shortcuts, and the benefits of belonging to a professional association.

The episode closes with discussions around the value of sports events for local businesses, with our panelists narrating their first-hand experiences in organizing and participating in these events.

Rooted in the real-world experiences of our STA panelists, this episode is once again a must-listen for everyone either planning to venture or already active in the mobile and event massage therapy field.

STA Panel for this episode: 

Our sincere thanks to Carla, Hannah, Katie and Chloe for giving up their time to be guests on the show!

Connect With The Sports Therapy Association

Want to join the live recordings?

Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.

Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.

Questions?
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

 


 

 

STA187 'How To Set Up A Sports Massage Therapy Business - Part 2: Renting A Room'


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‘How To Set Up A Massage Therapy Business: Part 2 - Renting A Room’.
This episode is Part 2 of a three part series in which our panel of experienced Sports Massage Therapists & Sports Therapists share tips on how to set up a sports massage clinic. Part 2, as the title suggests, is all about renting a room, and the many ways in which that can be done.

Other Episodes In This Series
• Part 1 (Ep.186) 'At Your Home' - recorded live 8pm Tuesday February 20th
• Part 3 (Ep.188) 'Mobile & Event Work' - to be recorded live 8pm Tuesday March 5th 

Want To Be On The STA Panel?
If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email:  This email address is being protected from spambots. You need JavaScript enabled to view it.

About This Episode
In Part 2, the STA Panel share valuable advice on the ins and outs of setting up and running a sports massage therapy business within someone else's building or business. We explore aspects ranging from room rentals and varying work environments like gyms and beauty salons, to the careful navigation of associate contracts.

This episode sheds light on the pros and cons of different settings and the hurdles one might face in establishing a start-up. The STA Panel discuss the importance and potential benefits of having a well-curated business website, and explore the dynamics of being self-employed in a therapy profession, especially when juggling multiple roles.

Throughout the discussion, we consider the key choices and responsibilities involved in massage therapy entrepreneurship and draw upon personal experiences to discuss potential risks and benefits. Armed with these insights, this episode will help aspiring therapists make an informed decision about stepping into these roles.

Aside from the practical aspects of setting up a venture, the episode also dives into the critical topic of burnout. By introducing a hybrid model of care and highlighting other burnout prevention strategies, this conversation serves as a vital resource for those in, or considering, therapeutic practice.

With a special focus on understanding agreements, expenses, and time management, the episode concludes with a note on the importance of balance in professional life. Listen now to step closer towards the fulfilling career path of a successful sports massage therapy entrepreneur.

STA Panel for this episode: 

Our sincere thanks to Chloe Reynolds, Sarah Jones, Imi Testa and Anna Maria Mazzieri for giving up their time to be guests on the show!


Want To Be On The STA Panel?

If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email:  This email address is being protected from spambots. You need JavaScript enabled to view it.

Connect With The Sports Therapy Association

Want to join the live recordings?

Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.

Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.

Questions?
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

 


 

 

STA186 'How To Set Up A Sports Massage Therapy Business - Part 1: At Your Home'


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‘How To Set Up A Massage Therapy Business: Part 1 - At Your Home’.  This episode is Part 1 of a new three part series called in which our panel of experienced Sports Massage Therapists & Sports Therapists share tips on how to set up a sports massage clinic. Part 1, as the title suggests, is all about setting up at your home, be it in your garage, garden, or a room of the house.

Other Episodes In This Series
• Part 2 (Ep.187) 'Renting A Room' - to be recorded live 8pm Tuesday February 27th
• Part 3 (Ep.188) 'Mobile & Event Work' - to be recorded live 8pm Tuesday March 5th 

Want To Be On The STA Panel?
If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email:  This email address is being protected from spambots. You need JavaScript enabled to view it.

STA186 540 How To Set Up 1

About This Episode
In Part 1, we explore the all-encompassing journey of transforming your home into a successful sports massage clinic, be it a room in the house, a purpose built shed in the garden, or a converted garage. From conceptualizing your business to dealing with inevitable challenges and beyond, members of the STA Panel who've been there and done it share their firsthand experiences.

Learn about the financial benefits offered by home businesses, maintaining a balanced work-life, insurance coverage, local council restrictions, mortgage considerations, and much more. Hear about exciting transformations from regular garages to personal therapy spaces - filled with considerations for planning, building regulations, and costings. We also delve into maintaining professional relationships within your local community and the need for presenting a professional-looking space to retain credibility. 

Understand the nuances of careful planning and excellent workmanship, aspects such as toilet and sink access, and the vital role of aesthetics in the success story of these transformations. This episode is a goldmine of advice, experiences, and inspiration for anyone considering or already running a home-based business.


This Episode's STA Panel: 

  • Nicki Mansfield - Soft Tissue Therapist at Mansfield Massage and Movement
    St Ives, Cambridgeshire
  • Hannah Tabram:  Level 4 Sports Massage and Soft Tissue Therapist
    Kenninghall, Norfolk
  • Louise Acher - Personal Trainer & Graduate Sports Therapist at LA Sports Massage Therapy
    Tadworth, Surrey
  • Steve Kirby  - Sports Massage & Muscular Injury Therapist at Get Fit Stay Fit
    Norfolk

Our sincere thanks to Nicki Mansfield, Hannah Tabram, Louise Acher and Steve Kirby for giving up their time to be a guest on the show!


Want To Be On The STA Panel?

If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email:  This email address is being protected from spambots. You need JavaScript enabled to view it.


Connect With The Panel

Connect With The Sports Therapy Association

Want to join the live recordings?

Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.

Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.

Questions?
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STA185 ‘Thoracolumbar Fascia and Lower Back Pain' with special guest Claire Boucher


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In this episode of the Sports Therapy Association podcast, host Matt Phillips is joined by special guest Claire Boucher, a lecturer of Sports Therapy & Rehabilitation at Canterbury Christ Church University and PhD Researcher at University of Kent. Claire discusses her research into the thoracolumbar fascia, a critical yet often-overlooked component in lower back pain treatment strategies.

Claire's interest in this line of research was ignited from her time spent in the field, where she identified a significant gap in the understanding of lower back pain. Her research provides valuable insights for both academia and the clinical world and encompasses years of conceptual development, analysis, and a commitment to bridging scientific data with practical patient care.

The episode explores how improved understanding of fascia could drastically revolutionize therapeutic protocols in managing lower back pain. Learn about the intricacies of fascia research, the multi-factorial nature of back pain and the crucial role that continual exploration and collaboration play in this significant area of health research.

Aside from her research, Claire remains actively involved in the sports therapy community, including coaching triathlons. A must listen for clinicians, researchers or anyone interested in improving pain management strategies through scientifically sound and innovative research.

Timeline Chapters:

  • 00:00:00 Welcome to the Sports Therapy Association Podcast
  • 00:01:03 Ask Us Anything: Recap of Ep.184
  • 00:02:30 Want to be on the Podcast as part of the STA Panel?
  • 00:04:39 Welcome special guest Claire Boucher
  • 00:05:33 Claire’s Background and Teaching Experience
  • 00:10:39 Definition and Role of Fascia in the Body
  • 00:13:32 Area of Interest: Thoracolumbar Fascia Examination
  • 00:15:00 Detailed Analysis of Thoracolumbar Fascia Image
  • 00:18:20 Study Findings in Comparison to Previous Research
  • 00:21:00 Discussion on the Complexity of Lower Back Pain Research
  • 00:23:23 Building on Past Research and Big Picture Approach
  • 00:25:18 Participant Demographics and Sample Size Selection
  • 00:26:00 Recruitment Process and Community Engagement in Research
  • 00:29:02 Research Dissemination
  • 00:29:31 Decoding Ultrasound Images
  • 00:38:40 Analyzing Complex Ultrasound Scans
  • 00:42:21 The Significance of Exercise Trends
  • 00:43:56 Targeting Fascia Through Movement
  • 00:49:49 Collaboration Between Clinicians and Researchers

Our sincere thanks to Claire Boucher for giving up her time to be a guest on the show!


Useful Links

Connect With The Sports Therapy Association

Want to join the live recordings?

Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.

Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.

Questions?
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

 


 

 

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